ABERFELDY TASTEMAKERS

Image Aberfeldy

To raise more awareness around the brand of Aberfeldy and her quality whisky’s BAAS Amsterdam has set up a full campaign called the “The Tastemakers” in collaboration with renowned jazz musician Benjamin Herman and Michelin star chef Joris Bijdendijk.

The Tastemakers campaign was a big campaign consistent of multiple deliverables.

For this project, I was responsible for creating a range of visually compelling and engaging deliverables, including: A full-page advertorial in Volkskrant Magazine, Website banners, Framed outstream and native posts, QR-code and a digital invitation.

Date

Services

Branding / DTP / Digital design

December 2022

Advertorial design light

For this Volkskrant Magazine advertorial, I designed a visually striking layout that seamlessly merged storytelling with brand messaging.

Advertorial design dark

By combining strong typography, high-quality imagery, and a clear narrative, the advertorial not only captured attention but also engaged readers on a deeper level.

Advertorial in Volkskrant Magazine

Every design choice was made to ensure a premium, cohesive look that resonated with the target audience while maintaining the magazine’s editorial integrity.

Web ad banner

Website banners designed to seamlessly align with the brand identity, ensuring a cohesive visual experience while enhancing online presence and user engagement.

Web ad banner

Digital invite

A digital invitation designed to capture the essence of the event, reflecting its theme while ensuring a seamless and intuitive user experience across all devices.

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